Boxaphobia

This is another illustration project. The brief: illustrate a kind of fear (terms ending in -phobia) and apply the image on a packaging.

sueduong_boxaphobia_01

My work is based on Cibophobia – fear of food. I animated a number of food types and hands that show frightened reactions. The images were then arranged into a patterned and applied on a burger box and fries box.

sueduong_boxaphobia_2sueduong_boxaphobia_03

I was most pleased about the colour palette, which gives stark contrast and fluorescent effects, as if the foods are glowing in the dark and seem a whole lot more menacing. The linework is a bit thin though, and sizes of individual images could be more varied to create more depth. I should have been more mindful of typography too – I ran out of time so just quickly picked a font without much consideration.

Also this was my first play at the Wacom Intuos tablet! Behind-the-scene here: https://insoluble97.wordpress.com/2016/09/17/the-desk-01/

Cheers!

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